Cryptocurrency Ownership Data

Cryptocurrency across the world

Global News

Global crypto adoption

Cryptocurrency adoption is growing around the world. As a leading cryptocurrency payments company, we strive to offer key statistics to help businesses better understand the cryptocurrency market—how you can reach untapped markets and grow your business.
As of 2023, we estimated global crypto ownership rates at an average of 4.2%, with over 420 million crypto users worldwide.

Coin Market Capitalization

  • Bitcoin market cap reached US$1.15 trillion in October 2021
  • Bitcoin constituted 47% of the total market capitalization of cryptocurrencies in 2021

Top Countries

  1. USA (46 million)
  2. India (27 million)
  3. Pakistan (26 million)
  4. Nigeria (22 million)
  5. Vietnam (20 million)

Owners Demographics

  • 63% male, 37% female
  • 72% are aged under 34
  • 71% have a Bachelor’s degree or higher
  • The average crypto owner has an annual income of US$25,000

Crypto users over time

Between 2015 and 2023, the price of Bitcoin has increased by over 173,000%. Bitcoin reached an annual growth rate of 60% in 2021 and the cryptocurrency market is predicted to grow with a compound annual growth rate of 56.4% from 2019 to 2025.

The biggest brands in the world are

accepting crypto payments


Cryptocurrency across industries


  • More than 85% of US merchants view enabling crypto payments as a high priority
  • Merchants who accepted crypto payments saw an average ROI of 327% and an increase of up to 40% of new customers
  • Customers who use cryptocurrency spend about $250 more per transaction on average than what the average customer spends


  • Digital cross-border remittances is projected to grow from $295 billion in 2021 to $428 billion in 2025
  • 15.8% of remitters are already using cryptocurrency for money transfer
  • Crypto remittance is 388 times faster and 127 times cheaper than traditional remittance methods


  • The global market for Luxury Goods is projected to grow from US$1.2 trillion in 2022 to US$1.4 trillion in 2025 with millennials representing 50% of the total market by that time.
  • In 2021, 94% of all crypto buyers are millennials and gen Zs’ under the age of 40
  • Luxury brands accept crypto to create exclusive experiences: limited edition items can only be purchased using cryptocurrencies


  • The Gaming Market is set to reach US$222 billion in 2022 , and it is expected to reach a value of US$340 billion by 2027
  • 25.1% of crypto owners have used cryptocurrency to make purchases for online gaming or gambling in 2021
  • 48.6% of crypto owners will consider spending cryptocurrency on online gaming or gambling in the future
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